{"id":554,"date":"2025-08-10T03:31:58","date_gmt":"2025-08-10T00:31:58","guid":{"rendered":"https:\/\/alstud.grshealthtourism.com\/?p=554"},"modified":"2026-03-09T10:29:44","modified_gmt":"2026-03-09T07:29:44","slug":"saglikta-sinirlar-yeniden-cizildi-torba-yasayla-yapilan-onemli-degisiklikler-nelerdir","status":"publish","type":"post","link":"https:\/\/alstud.grshealthtourism.com\/en\/saglikta-sinirlar-yeniden-cizildi-torba-yasayla-yapilan-onemli-degisiklikler-nelerdir\/","title":{"rendered":"Boundaries in Healthcare Redrawn: What are the Key Changes Made by the Omnibus Law?"},"content":{"rendered":"

SA\u011eLIKTA SINIRLAR YEN\u0130DEN \u00c7\u0130Z\u0130LD\u0130:TORBA YASAYLA YAPILAN \u00d6NEML\u0130 DE\u011e\u0130\u015e\u0130KL\u0130KLER NELERD\u0130R?<\/strong><\/p>\n

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The omnibus law dated July 21, 2025, which introduced changes in many areas of the healthcare sector, from service delivery methods and digitalization steps to physicians' working rights and advertising limits for private healthcare institutions, has initiated a restructuring process in the sector. Organizations working closely with health tourism, in particular, need to view these changes not merely as legal provisions, but also as strategic issues affecting their service models.<\/p>\n

Doctors are allowed to work in a maximum of two private institutions.<\/strong><\/p>\n

One of the most notable amendments to the law came with the change to Article 12 of Law No. 1219 on the Manner of Practice of Medicine and Related Professions, dated April 11, 1928. Previously, physicians could work in "more than one" place; now, they are limited to working in "a maximum of two" private healthcare institutions. With an addition to the same regulation, physicians, dentists, and specialists, regardless of whether they have a public contract or not, can work in private healthcare institutions as insured employees under Article 4\/a of Law No. 5510 on Social Insurance and General Health Insurance. This aims to prevent unregistered employment and makes it mandatory for institutions serving health tourism, in particular, to establish institutional and auditable structures in their physician employment. From the perspective of clinics, paying attention to insurance compliance in staffing planning and regulating the number of contracts has become not only a preference but also a legal obligation.<\/p>\n

New Frontiers in Promotional Activities and Digital Content Restrictions<\/strong><\/p>\n

The restrictions imposed on promotional activities directly concern the visibility of healthcare services in digital environments. With the new paragraph added to Article 11 of the Basic Law on Health Services No. 3359 dated 7\/5\/1987, advertising activities exceeding the limits of promotion and information by private healthcare institutions are explicitly prohibited. According to the new regulation, a healthcare institution can only offer content limited to its address, contact information, working hours, specialties it accepts, academic and professional titles of its healthcare professionals, and preventive health information. Institutions engaging in activities that exceed these limits, are misleading, or create unfair competition will be subject to an administrative fine of up to 1 TP3T2 of their gross service revenue from the previous month, but not exceeding one hundred thousand Turkish Lira. This provision, which aims to prevent the marketing of healthcare services as a "product," necessitates a review of the content strategies of health tourism actors, especially those seeking to acquire patients through social media and digital advertising.<\/p>\n

Fee and Auction System for Licenses and Permits<\/strong><\/p>\n

Yat\u0131r\u0131m s\u00fcre\u00e7lerini ilgilendiren en \u00f6nemli de\u011fi\u015fiklik ise MADDE 57 ile birlikte y\u00fcr\u00fcrl\u00fc\u011fe girdi. Art\u0131k Sa\u011fl\u0131k Bakanl\u0131\u011f\u0131 ve ba\u011fl\u0131 kurulu\u015flar taraf\u0131ndan verilen ruhsatlar, sertifikalar, permi belgeleri gibi dok\u00fcmanlar i\u00e7in iki milyon T\u00fcrk liras\u0131n\u0131 ge\u00e7memek \u00fczere belirlenen tarifelere g\u00f6re \u00fccret al\u0131nabilecek. Ayr\u0131ca hastane a\u00e7ma veya belirli bir hizmeti verme hakk\u0131 sa\u011flayan lisanslar a\u00e7\u0131k art\u0131rma ile belirlenecek bedel kar\u015f\u0131l\u0131\u011f\u0131nda verilecek. Bu sistem, lisanslar\u0131n planl\u0131 \u015fekilde da\u011f\u0131t\u0131lmas\u0131n\u0131 sa\u011flarken; sekt\u00f6re girmek isteyen yat\u0131r\u0131mc\u0131lar\u0131n mali planlamalar\u0131n\u0131 daha \u00f6ng\u00f6r\u00fclebilir k\u0131lacak. Elde edilen lisans gelirlerinin %75\u2019i, \u00fclkemizin sa\u011fl\u0131k turizmini d\u00fcnyaya tan\u0131tmakla g\u00f6revli olan Uluslararas\u0131 Sa\u011fl\u0131k Hizmetleri A.\u015e. (USHA\u015e)\u2019a aktar\u0131lacak.<\/p>\n

Digitalization of Patient Consent Processes and the Era of E-Signatures<\/strong><\/p>\n

Another noteworthy point concerns the digitalization of patient consent processes. Thanks to a new paragraph added to Article 70 of Law No. 1219, patient consent forms can now be obtained electronically using biometric methods, mobile devices, or e-signature applications. This innovation particularly facilitates faster and more legally compliant digitization of consent documents for healthcare institutions conducting preliminary consultations with international patients. The procedures and principles of this system will be determined by the Ministry of Health, with the approval of the Information and Communication Technologies Authority (BTK). The imposition of a 250 TL administrative fine on healthcare institutions acting contrary to the regulation makes it mandatory for all institutions to increase their digital compliance in patient communication processes.<\/p>\n

Overall Assessment<\/strong><\/p>\n

The regulations introduced by the new omnibus law are not only forcing the health tourism sector to comply with legal regulations; they are also pushing it to redefine its sectoral identity. The effects of these changes need to be considered not only from a legislative perspective, but also in terms of service strategies, patient relations, and international competitiveness.<\/p>\n

From a positive perspective, making it mandatory for physicians to work within insured and institutional structures will reinforce the perception of "safe service" for international patients; this structure, supported by oversight, will raise ethical standards. Furthermore, the introduction of digital consent systems will offer a significant advantage in terms of speed and security, particularly in initial consultations with international patients.<\/p>\n

However, these reforms may bring about some adjustment processes, especially for small and medium-sized clinics. Restricting physicians' right to practice to only two institutions may require careful and proactive planning, particularly in regions with a limited pool of doctors. Similarly, it is clear that the restrictions placed on promotional activities will change digital marketing habits. This may necessitate a reshaping of strategies for health tourism companies that have been communicating with patients through social media for years, while also paving the way for ethical, informative, and awareness-raising approaches in content production. Short-term fluctuations in patient numbers are possible during this transition period.<\/p>\n

Granting licenses through a fee-based and auction-based system could create a significant financial barrier for new investors entering the market. At this point, it is inevitable that the sector makes this transition more sustainable with government support. Furthermore, channeling the generated revenues into health tourism through USHA\u015e (Turkish Health Services Inc.), with proper planning, could strengthen the sector in the long term.<\/p>\n

In conclusion, this omnibus bill is not merely a harmonization process; it is a process of "repositioning" in health tourism. Clinics need not only comply with the rules but also transform these rules into a foundation of quality. For regions like Alanya, which stand out in terms of health tourism, this period presents challenges in the short term, but offers opportunities in the long term in terms of reputation, quality, and sustainability. Seizing these opportunities will only be possible with the agility and vision of the sector stakeholders.<\/p>\n

Click here to go to the website of the Official Gazette published on Thursday, July 24, 2025.<\/a><\/strong><\/p>\n

Click here to download the Official Gazette published on Thursday, July 24, 2025.<\/a><\/strong><\/p>\n

 <\/p>\n

The law published in the Official Gazette<\/a><\/p>","protected":false},"excerpt":{"rendered":"

SA\u011eLIKTA SINIRLAR YEN\u0130DEN \u00c7\u0130Z\u0130LD\u0130:TORBA YASAYLA YAPILAN \u00d6NEML\u0130 DE\u011e\u0130\u015e\u0130KL\u0130KLER NELERD\u0130R? Sa\u011fl\u0131k sekt\u00f6r\u00fcn\u00fcn hizmet sunum bi\u00e7iminden dijitalle\u015fme ad\u0131mlar\u0131na, hekimlerin \u00e7al\u0131\u015fma haklar\u0131ndan \u00f6zel sa\u011fl\u0131k kurulu\u015flar\u0131n\u0131n tan\u0131t\u0131m s\u0131n\u0131rlar\u0131na kadar bir\u00e7ok alanda de\u011fi\u015fiklik getiren 21 Temmuz 2025 tarihli torba yasa, sekt\u00f6rde bir yeniden yap\u0131lanma s\u00fcrecini ba\u015flatm\u0131\u015f durumda. \u00d6zellikle sa\u011fl\u0131k turizmiyle i\u00e7 i\u00e7e \u00e7al\u0131\u015fan kurulu\u015flar\u0131, bu de\u011fi\u015fiklikleri sadece birer yasal madde […]<\/p>","protected":false},"author":1,"featured_media":646,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-554","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel"],"acf":[],"yoast_head":"\nSa\u011fl\u0131kta S\u0131n\u0131rlar Yeniden \u00c7izildi: Torba Yasayla Yap\u0131lan \u00d6nemli De\u011fi\u015fiklikler Nelerdir? - Alstud Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alstud.grshealthtourism.com\/en\/saglikta-sinirlar-yeniden-cizildi-torba-yasayla-yapilan-onemli-degisiklikler-nelerdir\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sa\u011fl\u0131kta S\u0131n\u0131rlar Yeniden \u00c7izildi: Torba Yasayla Yap\u0131lan \u00d6nemli De\u011fi\u015fiklikler Nelerdir? - Alstud Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi\" \/>\n<meta property=\"og:description\" content=\"SA\u011eLIKTA SINIRLAR YEN\u0130DEN \u00c7\u0130Z\u0130LD\u0130:TORBA YASAYLA YAPILAN \u00d6NEML\u0130 DE\u011e\u0130\u015e\u0130KL\u0130KLER NELERD\u0130R? 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